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Case study

Nayagold Meragold: A Headless Shopify Store for Kerala Gold-Plated Jewelry

We migrated Nayagold Meragold, a Kerala-based maker of gold-plated and traditional imitation jewelry, to Shopify and built a headless storefront that presents its collections clearly.

  • Nayagold Meragold
  • Fashion & Lifestyle
  • 2026
Nayagold meragold screenshot

Step 01

The client

Nayagold Meragold

Trivandrum

Website ↗All our clients →

Nayagold Meragold is a Kerala-based jewelry brand offering premium gold-plated and traditional imitation jewelry, including handcrafted necklaces, bangles, chains, and antique collections inspired by South Indian heritage.

Step 02

Requirements

Nayagold Meragold needed a Shopify migration with an organized jewelry catalogue, easy collection browsing, heritage-focused descriptions, and clearly visible promotional offers to enhance the shopping experience.

Step 03

Challenges

The challenge was migrating the complete jewelry catalogue to Shopify, organizing traditional collections clearly, and creating a premium, heritage-inspired storefront with greater design flexibility.

Step 04

Solutions

We migrated Nayagold Meragold to headless Shopify, using Bootstrap for a responsive, premium storefront, GCP for hosting, and ChatGPT integration, with organized jewelry collections and descriptive category pages.

Step 05

How we solved it

We migrated Nayagold Meragold to headless Shopify, organized traditional jewelry collections, built a responsive Bootstrap storefront, integrated GCP and ChatGPT, and added category descriptions and promotional offers before launch.

Step 06

Impact

Nayagold Meragold now has a premium, responsive headless Shopify store with organized jewelry collections, heritage-focused descriptions, flexible product presentation, and clearly displayed free shipping offers.

  • ₹999

    Free shipping threshold

    Free shipping is shown site-wide on orders of ₹999 or above.

  • 86

    Chain collection listings

    The chain collection is one of several large categories on the storefront.

Final project

Nayagold meragold

nayagoldmeragold.com is an e-commerce website representing Nayagold Meragold, a well-known manufacturer and seller of premium gold-plated and traditional imitation jewelry based in Kerala, India.

  • E-commerce
  • Fashion & Lifestyle
  • 2026
Nayagold meragold screenshot

What we did

Services used

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